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Association of Fundraising Professionals Southern Colorado Chapter

Creating a vibrant community of professionals in Southern Colorado

Raising Planned Gifts through a Fundraising Campaign

  • 15 Apr 2008
  • 11:30 AM - 12:30 PM
  • Gay & Lesbian Fund for Colorado (315 East Costilla Street)

This presentation will be offered at no cost in Colorado Springs via web and phone. 

No driving to Denver to participate!

Presented by

William J. Moran, J.D., M.S.Ed.
Founder & President, The Moran Company

More about Bill

To Bring: Your own bag lunch and drink, and desire to learn

RSVP:  To Danielle Hudson at by May 12th

Program Description
Traditional planned giving involves a long process of cultivating individual donors.  It may take years to close a planned gift.  Is it possible to accelerate this process by raising planned gifts through a fundraising campaign?  The answer is "yes."   This session will address how these campaigns work and what is needed for success.  Our discussion will include.

·         What are the elements of a traditional planned giving program?

·         Why use a fundraising campaign to raise planned gifts?

·         Different planned gift campaign alternatives

·         The keys to success

·         What is the downside of using a campaign to raise planned gifts?

For more information about CPGR, visit our website at or


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